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Social Media Outsourcing: Do You Really Need It? These 5 Experts Will Help You Decide!
Social Media Strategy
We all know social media marketing can be time consuming. You can spend hours crafting meticulous messages. Then you need to decide which social networks to post to and when to post. At some point you have to ask yourself if the cost and headache of going it alone is worth it. You can save a lot of this headache and time by outsourcing social media.
But should you trust the keys to your house to …
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4 Social Media Coupon Campaigns to Successfully Promote an Ecommerce Business
Social Media StrategyFor most eCommerce brands, the main goal of social media marketing campaigns always comes back to getting more customers and driving more sales.
In a crowded online ecommerce arena, how do you attract customers and retain them so they keep purchasing from you?
Today we will talk about how to do exactly that using coupon campaigns. And we’ll share examples of campaigns that successfully engaged customers on social media to:
Drive revenue
Increase customer loyalty
Unleash the powerful weapon in …
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How to Promote an Event Using Social Media
Social Media Strategy
Social media is a great channel for promoting events. It’s not only a great way to reach your fans, but also a great way to expand your reach through shares and retweets. Promoting events like seminars, webinars, special guests, product demonstrations, conferences and concerts using social media can be effective if you follow these guidelines.
Here are 7 tips to show you how to promote an event using social media.
1Tell them why they’ll benefit
Make sure your …
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5 Social Media Workflows To Keep Your Team On The Ball
Social Media Strategy
When you’ve got a lot going on with your social networks and it’s important to coordinate efforts with your team, it helps to document the social media workflow for each critical process. Whether you’re an enterprise team or a marketing agency with many clients, this will help ensure that everyone knows their social media team role and place in the flow.
Here are sample social media workflows for five critical social media processes.
1Communicating – Posting and …
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10 Reasons Why Your Business Needs a Loyalty Program
Social Media Strategy
Today’s guest author is Sherry Hayes-Peirce. Sherry is a former TV Journalist, who now presents workshops and delivers keynotes in the U.S. and Australia on Social Media. She is currently working on a book about how churches can use social media to share the message and engage future generations, she also guest blogs for Rignite and other publications.
Many businesses believe the return on loyalty programs is not worth the time or resources necessary to manage …
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5 Best Social Media Campaigns to Drive Customers Through Your Sales Funnel Stages
Social Media Strategy
Ka-ching! We all love the sound of a new customer buying our product. And most likely their purchase was the result of many efforts to move them through your sales funnel stages, whether you did this on purpose or not.
So how can you move your prospects through your sales funnel stages using social media? Here are the best social media campaign examples to demonstrate how you can move people from awareness to purchase using social …
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5 Best Social Media Tactics to Grow Your Business
Social Media Strategy
Social media marketing is ever-evolving. Sometimes it can be difficult to keep up to date on the latest trends, but luckily we’re here to help! We’ve narrowed down our 5 most effective social media tactics – check them out below and see how you can make use of them within Rignite.
1Social Media Tactic #1: Monitor and Respond
Do you remember that famous scene in Zoolander where Hansel and Derek are desperately trying to locate important files… …
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