Social Media Campaign Management

Create, manage and analyze social media campaigns with Rignite campaign management software. Schedule dozens of social media posts for your campaign.

START WITH GOAL-DRIVEN SOCIAL MEDIA CAMPAIGNS

Social media campaign management is easy if you start with a marketing goal

  • Promote an Event, Blog, or Content
  • Grow Fans or Followers
  • Boost Engagement on Social Accounts
  • Increase Sales

After you decide on a goal, Rignite makes it easy to create your campaign and track results toward your goal.

 

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 Creating a Campaign in Rignite

LET THE WIZARD GUIDE YOUR SOCIAL MEDIA CAMPAIGN MANAGEMENT

The Campaign Wizard will take you through all the necessary steps for a successful campaign

  • Create campaigns that run for days, weeks or even months
  • For giveaways and contests, specify prizes, hashtags, links, entry goals and other details, and we’ll help draft your base messages
  • Create multiple base messages that can rotate over the life of the campaign
  • Cross promote your Campaign on Facebook or Twitter to get better results
  • Let Rignite take care of collecting entries and notifying winners for giveaways and contests.

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Setting up a photo contest on Twitter using Rignite

CREATE DOZENS OF POSTS FOR WEEKS OR MONTHS

With a few clicks you can fill your calendar with scheduled posts, saving you tons of time

  • Select frequency of posts for primary and cross promotion accounts
  • Automatically generate posts with rotating base messages
  • Use your Favorite Times to create a social media campaign post calendar
  • Manually add, edit, and move posts to customize your campaign posts

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Scheduling a series of posts to promote your blog

ANALYZE AND COMPARE SOCIAL MEDIA CAMPAIGNS

Effective social media campaign management is just not possible without analytics at a campaign level

  • View social media analytics for posts in the campaign as a series
  • Compare campaigns results with other campaigns to determine what works and what doesn’t
  • Measure progress against a goal for giveaways, contests, and other special campaigns
  • Track entries, reach, impressions, retweets, likes, comments, shares, engagement, shortlink clicks and other important post metrics

Learn more

Campaign analytics helps the marketing strategist measure social media effectiveness

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See Rignite in Action!

Discover how Rignite will help you save time and get better results from social media marketing

Demo webinars are offered at several days and times each week!