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A Social Media Engagement Checklist For Your Ecommerce Business
Tips & How To’s
We all know that content is king, but did you know that engagement is queen?
Queen Engagement plays a critical role in social media marketing and is especially important for ecommerce businesses who have limited exposure to their customers and prospects. In order to help you give the Queen all the respect she deserves, we’ve compiled a social media engagement checklist for you to follow.
“Dress to Impress” with Your Cover Image and Profile Photos
On many social …
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How to Build a Social Media Following on a Budget
Tips & How To’s
Although you may be an ambitious, world-conquering business person, we realize that you don’t have all the advantages of the big brands. Your budgets aren’t limitless and that can create some unique challenges – like building your social media following.
Challenging doesn’t mean impossible, however. We’ve got your roadmap for building a social media following (and “spend a whole lot of money” isn’t anywhere on it):
Follow best practices
First things first – prepare your profiles for all …
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How To Monitor Competitors, Influencers and VIPs on Social Media Without Missing A Beat
Rignite News & Tips
There’s a lot of hustle and bustle on social media. So making sure you catch posts by people who are important can be hit or miss. In this post, we’ll show you how you can keep a close eye on those people. These “special people” might include:
Competitors. You’ll want to stay abreast of what they’re doing on social media to know what campaigns they are running and what appears to work for them …
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Inspiring Story of How A #SmallBiz With Thousands of Competitors Found A Way To Stand Out Using #SocialMedia
Case Studies
Have you heard the joke that goes:
Q: How fast do you have to be to outrun a bear?
A: Just a little faster than your hiking buddy.
It’s not the funniest joke we’ve told in this space (or maybe, sadly, it is…) but it does serve to highlight an important point – standing apart is key to survival. But it’s not just key to surviving a race with a bear, it’s also critical for small businesses in …
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If You Build It, They Will Come: How to Get More Followers on Social Media
Social Media Strategy
You have a great website, a kick-butt Facebook page, and a riveting Twitter feed. Both of your fans really love it. If social media were just about being creative and having fun, we’d say that you’re doing great and should just keep going. But for businesses, social media is not just for fun and games… it’s where customers are earned, sales are closed, and dreams are realized.
So if the size of your audience could use …
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How to Go Viral: You’ve Got to Get Emotional To Drive Social Sharing
Social Media Strategy
How Can You Make Your Content Go Viral?
First, get a cat. The grumpier-looking the better. A cat that looks like you stole his dinner and told him he has to take a bath to get it back. Then . . .
We kid! (Seriously, put the cat down)
No matter your experience in social media (whether you’re a newbie or guru), you probably already know that getting content to go viral is the holy grail of content …
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