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June 23, 2014

Digging for Social Media Gold: Now and Then

Tips & How To’s Posted by Guest Author
Social Media Gold

Today’s guest author is Sherry Hayes-Peirce. She blogs about tips, tools, techniques, and trends of Social Media and Mobile Marketing.

Did you know that there is a celebration of all things Social Media? June 30th has been designated Social Media Day – so much to celebrate! Let’s think back to when the term social media became a buzz phrase and what it has translated to for your business? For most, it meant something their kids were …

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    May 27, 2014

    Rignite Integrates Shopify Sales Data to Track Social Media ROI

    Rignite News & Tips Posted by

    Today we launched an integration between our Rignite social media marketing solution and the Shopify ecommerce platform for online stores.

    Track ROI for Social Media Promotions

    Rignite customers who use Shopify for their ecommerce platform will now be able to measure social media ROI in the form of sales and coupon redemptions from social promotions they manage through Rignite. By comparing results of social campaigns across social networks, Rignite customers can easily see which social campaigns generate …

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      April 14, 2014

      3 Ways to Maximize Your Time Spent Using Social Media

      Tips & How To’s Posted by Guest Author

      Today’s guest author is Melissa Burkheimer. Melissa helps entrepreneurs simplify the creative processes for their business by sharing her expertise in design and creative direction.

      It’s no secret that entrepreneurs should be using social media to grow and market their business. No matter what your level of experience with social media is, it can be really easy to get “sucked in” and distracted. Before you know it, 20 minutes have gone by, and you’ve forgotten the …

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        March 12, 2014

        18 Expert Tips for Finding the Best Social Media Tactics for Your Business

        Social Media Strategy Posted by

        Do you know if your social media strategy is working? One of the biggest challenges in “doing social right” is that it’s easy to get distracted by the countless tactics du jour.

        So how can you know what tactics will work for you?  And where to focus your efforts?

        I asked a few social media experts to get their opinion.  Here’s what they said:

        Question:

        “How can businesses know what social media tactics are right for them?”

        Ted …

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          February 5, 2014

          How Choosing the Perfect Photo Will Get Your Blog Seen

          Tips & How To’s Posted by Guest Author

          Today’s guest author is Michelle Kerr. Michelle is a social media pro who owns her own ecommerce business on the side. She writes about small business solutions for a number of blogs.

          With smart phones becoming increasingly common, more people are taking more photographs than ever before. In fact, according to social media expert Jeff Bullas, an astonishing 10 percent of all the photographs ever taken in the history of the world have been taken in …

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            January 2, 2014

            8 Resolutions for 2014 to Enhance Your Social Media Marketing

            Tips & How To’s Posted by

            Admitted: The very concept of making New Year’s resolutions is a cliché. And, more often than not, an exercise in futility as well. How many times can you resolve — unsuccessfully — to (fill in the blank____________): lose ten pounds, cut down on vanilla vodka, quit smoking or exercise more?

            But, with a pristine New Year beckoning on the horizon, it really seems that this one might be different, and that all things are possible. You, …

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              December 5, 2013

              How To Give Faster, Better Responses On Social Media

              Rignite News & Tips Posted by

              Do you feel like it’s too time consuming to promote your business on social media?

              Here’s the secret.  You don’t have to go it alone on social media.  Even if you are a small business, you can delegate the time intensive efforts to an assistant.  The key is to clearly establish who monitors & who responds. Not everyone on your team knows your business well enough to respond to comments.  And often times, the …

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