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4 Ideas for Holiday-Themed Social Media Campaigns
Tips & How To’s
The Holidays are right around the corner. Starbucks is now serving you coffee in red cups, the leaves on trees are slowly trickling down to the sidewalks, and we are now adding an extra layer and stylish, yet cozy scarf to our ensembles. What does this mean for your business? It’s time to get into the spirit, and create some holiday-themed social media campaigns, of course! You might be wondering how to do this—well don’t …
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The Ultimate Facebook Posting Cheat Sheet
Tips & How To’s
Today’s guest author is Lynn McLeod, Product Marketing Consultant at Rignite. She blogs about how businesses can integrate social media into their overall marketing strategy.
Sometimes we think back to high school and remember when the teacher would allow us to bring one sheet of paper with notes on it to the exam. It wasn’t enough room to fill out all the answers (unless, of course, you were a master of tiny script), but it was …
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#SocialPlus Events
#SocialPlus
Question: What was the original Social Network?
A) Friendster
B) AOL
C) Online Forums
D) Compuserve
Answer: E – Other. The original social networks were cocktail parties.
Alright, that may have been (okay, definitely was) a trick question, but it’s so easy to think of connecting directly with customers as a new thing. In-person events are a great way to make a personal connection with your customers and deepen brand loyalty in a way that digital social networks simply …
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How to Boost Engagement with a Hashtag Photo Contest in 10 Easy Steps
Tips & How To’s
Have you ever thought running a photo contest would be a big hassle?
It’s not at all. Collecting pictures from customers is easy, and in a short amount of time, you can build a virtual photo album that demonstrates just how awesome you and your products are.
Introducing the #Hashtag Photo Contest
If you’ve ever used Twitter, Facebook, or Instagram you are no doubt familiar with the humble hashtag. Aside from being a “clever” way to make a …
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How To Monitor Competitors, Influencers and VIPs on Social Media Without Missing A Beat
Rignite News & Tips
There’s a lot of hustle and bustle on social media. So making sure you catch posts by people who are important can be hit or miss. In this post, we’ll show you how you can keep a close eye on those people. These “special people” might include:
Competitors. You’ll want to stay abreast of what they’re doing on social media to know what campaigns they are running and what appears to work for them …
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How to Improve Customer Loyalty Through Great Support on Social Media
Social Media Strategy
Pop Quiz: Which of the following comments on your Facebook page can help improve your business’s reputation:
1) “I love your company – please do more of what you’re doing!”
2) “I’m still waiting for my shipment to arrive, what gives?”
3) “Man, do you guys suck – I feel so let down by my experience…”
If you said “All 3”, you get the gold star.
At first glance, the total transparency of public comments on social media …
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#SocialPlus Remarketing: They’ll Be Back
#SocialPlus
Quick, do an impression of Arnold Schwarzenegger.
We’re willing to bet a virtual steak dinner (0 calories!) that you said “I’ll Be Back.” It’s got to be the most common impression anyone does (as countless dinner parties have proven to us), and is instantly recognizable as soon as you hear it. Everyone knows where that line comes from, because everyone’s heard it a million times. Repetition has its advantages. Your goal should be to build the …
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