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Rignite’s Guide To Social Media Etiquette For The Holidays
Rignite News & Tips
In the immortal words of John Lennon: “…So this is Christmas, and what have you done?” (We’d prefer it if you imagine us singing it as well as John Lennon.)
In the world of perfect social media, this question would never trigger a wave of remorse, a twinge of conscience, an embarrassing memory, or a reflexive reach for the “delete” button. That’s because, in this “perfect world,” we would all have posted nothing but charming photos, …
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4 Ways To Turn Your Social Followers Into Interested Prospects
Social Media Strategy
They like you! They really, really like you! You have followers! So how do you turn those Facebook friends and Twitter followers into paying customers? Bribe them!
I’m kidding… sort of.
The first thing you need to focus on is turning community members into real prospects. I’ll call these interested prospects “soft leads.” Every business defines a prospect (or “soft lead”) a little differently, but for the purpose of this article, a soft lead is someone that …
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How to Go Viral: You’ve Got to Get Emotional To Drive Social Sharing
Social Media Strategy
How Can You Make Your Content Go Viral?
First, get a cat. The grumpier-looking the better. A cat that looks like you stole his dinner and told him he has to take a bath to get it back. Then . . .
We kid! (Seriously, put the cat down)
No matter your experience in social media (whether you’re a newbie or guru), you probably already know that getting content to go viral is the holy grail of content …
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Using Advanced Filtering To Remove Social Media Noise
Tips & How To’s
The good news is your social media monitoring software has compiled a lot of data for you.
The bad news is your social media monitoring software has compiled a lot of data for you.
How do you sort through all of the “noise” and find the useful, actionable data you need?
The great news is we’re going to tell you exactly how you can use filters to cut through “the noise” of social media monitoring in order to …
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How Businesses Can Benefit from Monitoring Social Media
Social Media Strategy
Right this minute, in another corner of the Internet, your customers (and prospective customers) are instagramming what they ate for lunch, tweeting about their upcoming camping trip, pinning pictures of destination wedding dresses, and “liking” one of your competitors on Facebook.
Sounds great right, so why should you care?
The answer is simple: By sharing so much, your connected customers, potential customers and even your competitors are telling you everything you need to do to be more …
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Where Does Social Fit in the Online Sales Funnel
Social Media Strategy
Today’s guest author is Nichole Kelly, author of How to Measure Social Media. She covers a range of topics about digital marketing strategies.
Social media is so common nowadays, you might assume every business is clamoring to use it at the earliest possible opportunity. Surprisingly, however, that’s often not the case.
Convincing management that your company should be active on social media takes more than just good old-fashioned “Hey, let’s put on a show” enthusiasm. Executives care about impact …
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5 Tips For Effective Social Media Time Management
Tips & How To’s
Most of us have experienced the social media time warp at least once. You remember that time; you sat down to spend 30 minutes checking in on your company’s social media accounts when you happened to catch the latest Kid President video. Next thing you knew, you looked up to find that you’d been watching that cute kid’s videos for over an hour. It hit an all-time low when you saw his Harlem Shake video …
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